New Artist Showcase: Masa Diora
Now do we have a new band to get excited about! Masa Diora categorise themselves as “Electro-Psychedelic Rock meets 80s Lo-Fi Retro Synthwave.” Quite a mouthful. Not really knowing what to expect, I had a listen and it is all those things – spacey, synthy & soulful.
I would say their sound is very Theme Park with a rock-y twist; I can hear the Tame Impala and Rex Orange County influences as well.
The band is made up of Jonty Lodge (18), Callum Jackson (18) and George Knowles (17). Masa Diora have been added to my list of new extremely young talent, along with The Orielles. The sound does not reflect the band’s age and the music has a mature sound to it. The band have been creating psychedelic sounds since 2015, when Callum won Staffordshire & Cheshire’s Young Musician of the Year and performed on BBC Introducing.
The band’s debut single ‘You Don’t Love Me’ has just been released and it is STONKING.
Kicking off with a very Tom Misch-esque speech into a quiet version of the chorus before bursting into a lighthearted synth-wave you are kept on your toes the entire way through.
Masa Diora are a band with a story. The band is set in a narrative of the retro sci-fi era of the 1980s, following the main character Lawrence Blight who designs a computer game to escape his daily troubles and becomes obsessed with the game. Lawrence develops a technology to enhance the ‘playing experience’ and realises that “once you enter there is no coming back.”
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‘You Don’t Love Me’ fits the band’s story. The beginning feels like we’re waking up from a dream – to the realisation that “you don’t love me.” The lyrics are sad but accompanied by mentions of flowers, skies and dreams – painting a colourful image of what both the song and band are about. The gentle lyrics combined with the sci-fi sounds create a juxtaposition of what is real and what is not, again bringing to life the characters.
From reading the band’s story – I’m guessing the music videos are going to be wacky, weird and wonderful. The first single is a tune and I can’t wait to see what the future holds for Masa Diora.
In all, their debut single is incredibly catchy and – if you want to impress your friends – get in there early and tell them about Masa Diora. Trust.